mrkr vs Simple Analytics.
Both are cookieless by default, and neither needs a banner as installed. Simple Analytics wins on Dutch data residency. mrkr wins on everything that happens after the pageview.
In short
What is the difference between mrkr and Simple Analytics?
Simple Analytics is a Dutch cookieless analytics tool built around strict EU data residency and a deliberately minimal dashboard. mrkr is cookieless by default and adds session replay, funnels, journeys, and revenue attribution. Simple Analytics answers a residency requirement. mrkr answers deeper questions about behaviour and money.
Both do the privacy basics properly, so this is not a privacy argument. It is a constraint question. If a compliance form names the Netherlands, buy Simple Analytics. If nobody has asked and you want depth, keep reading.
Where the traffic came from, and what it did next.
mrkr classifies referrers, campaigns, search engines, AI assistants, and bots without instrumentation, then follows those visitors into funnels, journeys, and revenue. Simple Analytics reports the referrer and stops, by design.
Where mrkr is better.
Session replay exists
Simple Analytics has none at any tier. mrkr records in cookieless mode, so no consent gate.
Funnels, journeys, conversions
Where a flow leaks, and whether the people who arrived last month came back.
Revenue by channel
Revenue is tied to source, campaign, and landing page, so spend is judged on money.
Crawler and bot visibility
One live mrkr month held 2,946 human pageviews against 25,564 AI and search crawler hits.
Compared
Side by side.
| Feature | mrkr | Simple Analytics |
|---|---|---|
| Category | Privacy analytics with replay | Privacy analytics |
| Session replay | On every paid plan | No |
| Heatmaps | No | No |
| Funnels | Yes | No |
| Saved cohorts | No | No |
| Revenue attribution | Yes | No |
| Cookieless | By default (optional cookie mode) | Yes |
| Free plan | No, $1 for 14 days | No, trial only |
| Entry paid price | $5/mo, 100K pageviews, session replay included | EUR 20/mo, 100K pageviews |
| Country-level data residency guarantee | No | The Netherlands |
| Per-visitor session detail | Yes | No |
| Per-visitor timeline | Yes | No |
| Core Web Vitals | Yes | No |
| AI assistant and crawler traffic | Yes | No |
| First-party proxy on your own subdomain | Managed | Yes |
Simple Analytics details checked against the vendor's own pricing and feature pages on 2026-08-24. Where a vendor does not publish a fixed list price, this table says how they charge rather than guessing a number. Vendors change packaging often, so confirm before you buy.
Live demo
Look at the depth before you decide. Funnels, journeys, revenue, and replay all run on the live demo dataset. No signup, no card.
Open the live demoWhere Simple Analytics is genuinely better.
Data residency
A Dutch company keeping data in the Netherlands. mrkr cannot give that answer.
Minimalism done properly
One readable page. For a blog, everything mrkr adds is surface you never open.
A long-standing position
Years of arguing this case publicly, reflected consistently in the product.
Nothing to decide
No cookie mode to weigh, no tier that changes the privacy story. Fewer options is a feature.
FAQ
Where does each tool store data?
Simple Analytics is a Dutch company that keeps data in the Netherlands, and that residency guarantee is the centre of their pitch. mrkr runs on Cloudflare infrastructure and does not offer a country-level residency guarantee, so if your procurement form names a jurisdiction, Simple Analytics answers it and mrkr does not.
Are both cookieless?
Yes. Neither writes an identifier to the visitor device in its standard mode, so neither needs a consent banner for it. mrkr additionally offers an optional cookie mode per site, and using it brings consent obligations back.
Does Simple Analytics have funnels or replay?
No funnels and no session replay. Simple Analytics is deliberately minimal: pageviews, referrers, pages, events, and goals. mrkr has funnels, journeys, and replay.
Which is simpler to read?
Simple Analytics, and that is the product name for a reason. One page, few numbers, nothing to learn. mrkr has more screens because it answers more questions, which is a cost if you never ask them.
Can either see revenue by channel?
mrkr attributes revenue to the source, campaign, and landing page that produced it. Simple Analytics does not do revenue attribution.
Should I run both?
There is rarely a reason to. They overlap almost entirely on the basics, and the differences are residency on one side and depth on the other. Pick the side that matches your constraint.
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