mrkr vs Umami. Umami counts the essentials and stops there, on purpose. mrkr covers the same ground and keeps going into replay, journeys and revenue.

What is the difference between mrkr and Umami?

Umami is lightweight cookieless analytics covering pageviews, sources, events and funnels. mrkr covers the same ground, cookieless by default, and adds session replay, per-visitor journeys and revenue attribution. Umami is the smaller tool; mrkr answers what the visits did and what they were worth.

What mrkr adds on top of the counts.

Session replay, per-visitor timelines, revenue attribution, Core Web Vitals and a managed first-party proxy. Whether that is worth it depends on whether you need more than the counts.

The mrkr visitor list with source, location, device, and visits per visitor.

Where mrkr goes further.

  • Replay, visitors, revenue

    Umami counts and segments well. It records no sessions and attributes no revenue.

  • Adblock resistance, managed

    The tracker serves from your own subdomain and mrkr provisions the certificate.

  • Bots separated and shown

    Known bots and crawlers are filtered out of the numbers and reported on their own.

Side by side.

FeaturemrkrUmami
CategoryPrivacy analytics with replayPrivacy analytics
Session replayOn every paid planNo
HeatmapsNoNo
FunnelsYesYes
Saved cohortsNoNo
Revenue attributionYesGoal revenue only
CookielessBy default (optional cookie mode)Yes
Free planNo, $1 for 14 daysVaries
Entry paid price$5/mo, 100K pageviews, session replay includedVaries, see the vendor's pricing page
Per-visitor timelineYesNo
Core Web VitalsYesNo
First-party proxy on your own subdomainManagedYours to configure

Umami details checked against the vendor's own pricing and feature pages on 2026-08-24. Where a vendor does not publish a fixed list price, this table says how they charge rather than guessing a number. Vendors change packaging often, so confirm before you buy.

Where Umami is the better pick.

  • Deliberately minimal

    Pageviews, sources, events and funnels on one calm screen. Less to learn, less to look at.

  • Lightweight and pleasant

    Small, quick to set up, and it does not sprawl. One of the easiest tools to live with.

How do Umami and mrkr price?

Umami publishes its own plans, so check its pricing page for current figures. mrkr starts at $1 for 14 days, card required, then $5/mo, billed on pageviews.

Do Umami and mrkr both avoid cookie banners?

In their standard modes, yes. Neither writes an identifier to the visitor's device by default. mrkr also offers an optional per-site cookie mode for cross-session identity, and turning it on means consent applies again.

Does Umami have session replay?

No. Umami has no session replay and no heatmaps. mrkr includes session replay on every plan, and has no heatmaps either.

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