Mrkr vs Umami.

Umami is MIT-licensed and free on your own server. Mrkr is hosted, proprietary, and does more once it is running. The honest question is whether you want to operate an analytics server at all.

What is the difference between Mrkr and Umami?

Umami is MIT-licensed cookieless analytics you can self-host for free, covering pageviews, sources, events, and funnels. Mrkr is a hosted proprietary product that adds session replay, cohorts, retention, and revenue attribution, cookieless by default. Umami gives you ownership of the software. Mrkr gives you capability without operations.

If the licence is the point, this comparison is already decided. Umami is MIT, Mrkr is closed source and hosted only, and no feature list changes that. What follows is for readers who are weighing the running cost against what the extra features are worth.

What the subscription actually buys.

Session replay, cohorts and retention, per-visitor timelines, revenue attribution, Core Web Vitals, a managed first-party proxy, and the absence of a database to back up. Whether that is worth a monthly fee is a genuine judgement call.

The Mrkr visitor list with per-visitor session detail.
Per-visitor session detail in Mrkr, with sources and events per visit. Open it in the live demo.

Where Mrkr is better.

Replay, cohorts, revenue

Umami counts and segments well. It records no sessions and attributes no revenue.

Nothing to keep alive

No Postgres, no upgrades, no outage that leaves a gap you cannot backfill.

Adblock resistance, managed

The tracker serves from your own subdomain. On Umami that is a reverse proxy to maintain.

Bots separated and shown

One live Mrkr site logged 2,946 human pageviews against 12,146 filtered bot hits.

Side by side.

MrkrUmami
CategoryPrivacy analytics with replayPrivacy analytics
Session replayYes, on every paid planNo
HeatmapsNoNo
FunnelsYesYes
Cohorts and retentionYesNo
Revenue attributionYesGoal revenue only
CookielessYes by default, cookie mode optional per siteYes
Self-hostingNoYes
Free planNo, 14-day trialFree forever if you host it yourself
Entry paid price$5/mo, 100K pageviews, session replay includedFree self-hosted, paid cloud, Self-host at your own cost, or a hosted plan
LicenceProprietary, hosted onlyMIT, open source
Server to operateNoneYours, if you self-host
Per-visitor session detailYesLimited
Per-visitor timelineYesNo
Core Web VitalsYesNo
First-party proxy on your own subdomainYes, managedYours to configure

Umami details checked against the vendor's own pricing and feature pages on 2026-08-24. Where a vendor does not publish a fixed list price, this table says how they charge rather than guessing a number. Vendors change packaging often, so confirm before you buy.

Try the hosted version

The live demo is the full Mrkr product on real data, with no signup and no server to stand up first.

Open the live demo
The Mrkr dashboard showing real-time visitors, sources, and revenue.

Where Umami is genuinely better.

You own the software

MIT licensed, so you can fork it and run it forever with no vendor in the loop.

Free at any volume

Self-hosted Umami has no per-event bill. It costs the price of a server.

Your data on your disk

The database is yours, queryable with SQL, and never leaves your infrastructure.

Lightweight and pleasant

Small, quick to deploy, and it does not sprawl. One of the easiest to live with.

Questions, answered.

Keep reading

Your first visitor is already here.

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