mrkr vs Matomo. Matomo is the most complete privacy-analytics product there is. mrkr is smaller, faster to stand up, and cookieless without configuring anything.
In short
What is the difference between mrkr and Matomo?
Matomo is a full analytics suite with heatmaps, form analytics, A/B testing, custom reports, and tag management, available as a cloud product. mrkr is a hosted, lightweight tool with analytics, replay, funnels, and revenue attribution, cookieless by default. Matomo has more features. mrkr has less setup.
This is the one comparison on the site where the competitor has the longer feature list and it is not close. What mrkr trades that breadth for is a sub-6 kB tracker, a dashboard that is useful on day one, and a default configuration that does not need a consent banner.
Useful on the first afternoon.
One script tag, and the overview fills with visitors, sources, pages, devices, and countries. No tag manager, no plugin selection, no goal wizard. Matomo gets to a better place eventually. mrkr gets to a good enough place immediately.
Where mrkr is better.
Cookieless by default
Matomo sets cookies unless configured otherwise. mrkr writes nothing persistent to the device out of the box.
Weight and speed
Under 6 kB against a much larger tracker, and mrkr measures your Core Web Vitals too.
Adblock resistance, managed
Ingest serves from your own subdomain. On Matomo that is a proxy you maintain.
Compared
Side by side.
| Feature | mrkr | Matomo Cloud |
|---|---|---|
| Category | Privacy analytics with replay | Privacy analytics suite |
| Session replay | On every paid plan | Yes |
| Heatmaps | No | Yes |
| Funnels | Yes | Yes |
| Saved cohorts | No | Yes |
| Revenue attribution | Yes | Yes |
| Cookieless | By default (optional cookie mode) | Configurable, cookies on by default |
| Free plan | No, $1 for 14 days | No, 21-day trial |
| Entry paid price | $5/mo, 100K pageviews, session replay included | ~EUR 19/mo, 50K hits |
| Form analytics | No | Yes |
| A/B testing | No | Yes |
| Tag manager | No | Yes |
| Custom report builder | No | Yes |
| Tracker size | Under 6 kB gzipped | Substantially larger |
| Cookieless without configuration | Yes | No, cookies are on by default |
| First-party proxy on your own subdomain | Managed | Possible, you configure it |
Matomo Cloud details checked against the vendor's own pricing and feature pages on 2026-08-24. Where a vendor does not publish a fixed list price, this table says how they charge rather than guessing a number. Vendors change packaging often, so confirm before you buy.
Live demo
Compare them side by side. The live demo is the whole mrkr product on a populated dataset. Open it next to a Matomo instance and the difference in surface area is obvious in both directions.
Open the live demoWhere Matomo is genuinely better.
Breadth
Heatmaps, form analytics, A/B testing, tag management. mrkr has none of those and never will.
Maturity
Shipping since 2007, with the plugins, translations, and public-sector references to match.
Data model
Matomo keeps raw hit-level data. mrkr stores pre-aggregated counters, faster but less flexible.
FAQ
Which has more features, mrkr or Matomo?
Matomo, clearly. It has heatmaps, form analytics, A/B testing, custom reports, tag management, and ecommerce reporting that mrkr does not. If feature count is your criterion, stop reading and pick Matomo.
Is Matomo cookieless?
It can be. Matomo sets first-party cookies by default and has a documented configuration for running without them, which changes how visitors are counted. mrkr is cookieless out of the box with cookie mode as an optional per-site setting, so the default install needs no banner.
Why would someone choose mrkr over Matomo?
Weight and setup. mrkr is one script tag of under 6 kB with sensible defaults, and the dashboard is populated the same day. Matomo is a large application that repays configuration.
Do they count visitors the same way?
No. Matomo in its default configuration uses cookies, while mrkr counts visitors with a daily rotating salted hash of connection properties. Expect different absolute numbers and consistent trends.
Does Matomo do session replay?
Yes, Matomo ships session recording and heatmaps, on cloud plans or as paid plugins. mrkr includes replay in its paid plan and has no heatmaps at all.
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